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Available in black and gray, the backpack was designed by Rebecca Minkoff in collaboration with Bloomingdales to "help the chic city girl go about her day with ease," according to Rebecca Minkoff retail merchandise manager Christine Marconi. A zipper pouch for a water bottle and a key clip are among the bike-friendly features. The bags will be available for purchase at Thursday's party, which includes complimentary potassium snacks, Icelandic yogurt, and make-up touchups from Clarins.
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